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How Can Good Web Design Help Solve A Communications Challenge?

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With the UK’s PSTN and ISDN networks scheduled to be switched off in 2025, Structured Communications needed to help businesses prepare for the migration to modern digital telephony standards. To pave the way for this role, the Horsham-based communications solutions provider decided to rethink its web presence.   Increasing site reach and improving user experience …

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Crescat Digital Donation Scheme

How the Coronavirus Lockdowns Led Us to Tackle Schools’ Digital Divide

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For more than a year now, digital technologies have enabled the widespread adoption of working practices that had mostly been the preserve of freelancers, creatives, and start-up entrepreneurs. Remote working, powered by persistent online connectivity, allowed business to continue when the world was forced to shut down. Clients, colleagues, resources – everything and everyone was …

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Google’s Search for Dishonest News

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Hello again fellow digital marketing enthusiasts! I’m Adam Ward, Head of Creative at Crescat Digital, and here to fill you in on the dishonest news flooding our search engines. Let’s dig right into it.   The State of Search Google has a serious search quality problem. This has only been exacerbated in the last several months …

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Dark Social: Exposing the Value of Private Analytics

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With 84% of online shares happening on private streams like Whatsapp and Facebook Messenger, forces dominating the digital space are very much, on the dark side.   What is the Dark Social? Arguably the most utilised aspect of the web, sharing has become a prominent part of the internet, and is now integral to the …

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Elysium Healthcare Announcement

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A Healthy New Partnership. At Crescat Digital we feel passionately about working alongside companies that strive to make a difference. Therefore, we are extremely excited to confirm our involvement in the December 2016 launch of Elysium Healthcare.   Elysium Healthcare brings together the site portfolio of two major healthcare industry leaders; Partnerships in Care and …

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How thinking like a Semiotician can benefit your SEO

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Are you looking for more ways to enhance your search engine optimisation (SEO) strategy? How on earth (or cyberspace!), are you supposed to keep ahead in such a competitive market? Stay one step ahead of the competition by directly targeting your demographic. True, this may be easier said than done. Though let’s look at a …

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Understanding Mobile Optimisation Before It Takes Over

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The Mobile Revolution Starts Here   The internet has given us many things. Indeed, throw at it even the most frivolous of questions; someone, somewhere will have the answer. Behind the scenes complex mathematical algorithms are at work, sieving through masses of information to give us what it thinks we’re after. 1. Google define algorithms …

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Southampton Boat Show 2016

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The Southampton Boat Show Sponsored by Crescat Digital   Greetings fellow marketing enthusiasts and insightful inquisitives! Today’s public service announcement is ON the record, off the QT, and absolutely NOT very hush-hush!  Of course, we’re talking about the 2016 Southampton Boat Show, where cruise liners linger and sailors sail!  Crescat Digital will have a permanent presence over the entire …

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Digital Definitions Series

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Greetings fellow marketing enthusiasts and insightful inquisitives! Today, we at Crescat Digital are announcing our first original media series ‘Digital Definitions.’  In the world of digital and creative marketing it’s easy for newcomers and intermediaries alike, to quickly get lost in the barrage of technical terms and industry lingo.  No wonder too, with a multitude of acronyms such as …

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